TGL presented by SoFi, the primetime, team golf league backed by Tiger Woods and Rory McIlroy’s TMRW Sports, announced Shriners Children’s, Hankook Tire, and proofpoint as its latest Founding Partners. TGL’s second season returns with its opening match Sunday, Dec. 28 on ABC, the broadcast network debut for the league.

Shriners Children's

“Partnering with TGL presented by SoFi gives our international healthcare system a powerful new platform to share our mission with sports fans across the globe,” said Dr. Leslie D. Stewart, Chairman of the Board of Trustees for Shriners Children’s. “Shriners Children's experienced and innovative medical teams provide hope and healing for children around the world, regardless of their families’ ability to pay. Aligning with a league founded by Tiger Woods and Rory McIlroy will help us reach the next generation of supporters and improve the lives of more children in more places.”

“After a successful inaugural season, interest in TGL presented by SoFi has been strong and increasingly active as we approach our second season this winter. As our fourth Founding Partner, Shriners Children’s recognizes not only the engagement TGL has generated within sports, but more importantly the connections it’s making with families, especially kids,” said Jason Langwell, Chief Revenue Officer, TMRW Sports. “With its long-standing commitment to golf, Shriners Children’s recognizes the opportunity for TGL’s primetime platform and fast-paced action to connect with the audiences that support the healthcare system’s mission in providing high-quality pediatric specialty care and innovative research. We look forward to welcoming Shriners Children’s, its supporters, and the families they help to SoFi Center.”

Shriners Children’s partnership includes Children’s Day presented by Shriners Children’s, national ad spots, fundraising opportunities, in-competition integrations, venue activations, and digital and social media content. Patients from Shriners Children’s will also receive unique opportunities to interact with the world’s top golfers during TGL matches as they share their stories of resilience and hope from Shriners Children’s changing their lives. As a leading pediatric healthcare system, the nonprofit Shriners Children’s is TGL’s fourth Founding Partner, joining Genesis, Best Buy and Businessolver, which were announced as part of Season 1, and SoFi as Presenting Sponsor and Naming Rights Partner for SoFi Center.

Hankook Tire

“We are thrilled to join TGL as a global sponsorship partner for Season 2,” said Sanghoon Lee, President & Co-CEO of Hankook Tire & Technology. “Through this partnership, Hankook Tire aims to expand our premium brand value and cutting-edge technology by connecting with the world of sports entertainment, while further strengthening our leadership as a global mobility innovator.”

“As momentum builds for Season 2 of TGL presented by SoFi, we’re continuing to add to the broad spectrum of new global sponsorship partners, including Hankook Tire as our latest Founding Partner,” said Jason Langwell, Chief Revenue Officer, TMRW Sports. “We’re eager to work with Hankook on innovative broadcast integrations within TGL’s matches that will be unveiled this season and welcoming them to SoFi Center as a hospitality destination for their partners and guests.”

Hankook Tire’s partnership includes unique integrations into TGL’s match broadcasts, as well as national ad spots, broadcast visible feature integrations tied to competition, digital and social media content, and in-venue hospitality.

As a leading tire manufacturer, Hankook is TGL’s fifth Founding Partner. They join a roster of Founding Partners, including Best Buy, Businessolver, Genesis, and Shriners Children’s, as well as SoFi as TGL’s Presenting Sponsor and Naming Rights Sponsor for SoFi Center.

Proofpoint

TGL presented by SoFi, the primetime team golf league, announced Proofpoint as a Founding Partner and its Official Cybersecurity Partner. This represents the third new Founding Partner for TGL’s second season, which returns with its opening match Sunday, Dec. 28 on ABC, the broadcast network debut for the league. With a multi-year commitment, Proofpoint will serve as the sponsor of TGL’s Hammer, a scoring modifier within matches, which resonated with fans as a hallmark of the league’s unique approach to team golf.

“We’re excited to join TGL presented by SoFi as its Official Cybersecurity Partner,” said Ryan Kalember, Chief Strategy Officer at Proofpoint. “Like TGL, Proofpoint is driven by innovation, precision, and teamwork. This partnership reflects our shared commitment to using cutting-edge technology to elevate performance—whether on the green or in the fight against today’s most sophisticated cyber threats.”

“TGL presented by SoFi continues to build momentum heading into Season 2, attracting innovative partners who share our vision for blending sport and technology,” said Jason Langwell, Chief Revenue Officer, TMRW Sports. “Cybersecurity leader Proofpoint is the latest example, entering golf for the first time to engage with our tech-savvy fans and signature elements of our competition, like the Hammer.”

Proofpoint’s partnership includes national ad spots, digital and social media content, and in-venue hospitality, as well as sponsorship of the Hammer – a scoring modifier in TGL that, if thrown, can increase the value of a hole by one point. As a leading SaaS-based cybersecurity and compliance company, Proofpoint is TGL’s sixth Founding Partner. They join a roster of Founding Partners, including Best Buy, Businessolver, Genesis, Hankook Tires, and Shriners Children’s, as well as SoFi as TGL’s Presenting Sponsor and Naming Rights Sponsor for SoFi Center.